It is always nice to hear our clients say that our work has enriched and benefited their business. Recently two of our clients, GraVoc Associates and Mike & Co Contractors, informed us of the positive results they are seeing with the SEO services we provided them.
Dan Vassallo of GraVoc has been actively blogging on the Gravoc site, www.gravoc.com , for the past year and noted the success of GraVoc’s website since DivergingSoul re-designed it in the fall of 2008.
Dan writes: “In November 2008, we started working with DivergingSoul on a project to increase our web presence and search engine optimization. We had previously worked with DivergingSoul on several projects, including a redesign of www.gravoc.com. We were happy with the site, but what good is a quality website if nobody knows about it, nobody can interact with it, and nobody can find it while searching the Internet? Printing the address on our business cards wasn’t getting the job done.
The part of the project I have worked the most closely with DivergingSoul with has been the launch of the GraVoc News Blog. After setting up an account for us, DivergingSoul gave me instructions on how to leverage the blog as a way to gain more hits on search engines. While I was skeptical at first when I began to write, they were right: A search for our company returns over four times as many hits as it did only six months ago, so DivergingSoul was right about how blogging can enhance a company’s web presence.
The blog is a more dynamic way for me to demonstrate GraVoc’s knowledge and responsiveness to issues that are facing our customers and potential customers. Our blog helps us show that we are a diligent and capable service provider instead of telling and hoping people take our word for it. With the direct feed from the blog to the web site, people are reading the content we have to offer. Within the last month alone, I have heard kind words about the blog’s content from a loyal customer, a potential vendor, and even a competitor. This is tremendous news, as the people who actually contact you about your writing are a very small minority of the number of people who read it. If this large pool of readers deems the content valuable, it gives them a compelling reason to visit GraVoc.com regularly and to keep GraVoc on the forefront of their consciousness.
While many companies have established corporate blogs just to abandon them because of the minor time commitment, we have stuck to it as a result of the persistence and guidance provided by the folks at DivergingSoul. DivergingSoul’s efforts to improve our SEO by encouraging us to maintain our blog have resulted in our ability to create a subtle, non-intrusive, but valuable marketing tool. DivergingSoul helped us turn what other companies consider a burden into a real asset.”
Mike Pace, owner of Mike & Co. Construction, also noted that he has seen increased business since the launch of his web site, www.buildwithboss.com, in June 2009. Mike said, “I did not think I would see results so quickly from my web site. People are finding me from all over the globe including, of all places, Switzerland. My customer’s feedback has been that my new web site looks very professional and is very easy to navigate. Working with DivergingSoul to bring my web site to life was a great experience and beneficial to the future of my business.”
DivergingSoul will continue to provide it’s customers in Peabody, Boston, Massachusetts and beyond with high quality web and media products at prices they can afford. If you are looking to increase traffic to your web site, contact DivergingSoul today by visiting www.divergingsoul.com