Author Archive

New Website Launch: Eagle Insurance

April 6th, 2012 No comments

We’re pleased to announce the launch of Eagle Insurance Group’s website,  The website we developed is the first for Eagle Insurance Group and it features their main company information as well as a WordPress news blog. Keep an eye out as Eagle insurance continues to build upon and grow their new website over the course of 2012.

Categories: General, Web Development Tags:

Mobile App Development: A New Service From DivergingSoul Media

March 19th, 2012 No comments

DivergingSoul Media, a division of GraVoc Associates, is pleased to announce it’s newest service offering, mobile application development.  DivergingSoul went through a significant R&D process to develop mobile applications which recently culminated with the launch of GraVoc Associates iPhone and Android applications.  The GraVoc apps are a simple but effective way for GraVoc’s customer base to connect with GraVoc employees.  The apps include a staff directory, a support request tool, and news from GraVoc’s blog and social media outlets.  The GraVoc app is available at no cost in both the Apple App Store and Google’s Play (formerly Android Marketplace).

With the way people communicate and do business changing every day, DivergingSoul Media & GraVoc Associates are staying ahead of the curve by offering innovative solutions for your business needs. We already have several mobile application development projects in progress and we’re ready to help you build your mobile app as well. Our customers range from local businesses in the Boston area to other areas of Massachusetts and New England.  We also have national and even international customers so developing a mobile app for you business, wherever you are located, is not a problem.  Contact us via email or online to find out more about how we can help develop your mobile application idea.  Also be sure to check out the infographic below to see just how important mobile applications are becoming in today’s society.


Check out GraVoc Associate’s Mobile App

Want to learn more about the Mobile Application Economy?

(Click to see an article and infographic from



Categories: General, Mobile App Development Tags:

Friday Flashback: Boston Nocturnal

March 16th, 2012 No comments

On July 6, 2006 DivergingSoul Media Production officially opened it’s doors.  Shortly after that time, our team began working on a project called Boston Nocturnal.  Boston Nocturnal was “your digital guide to Boston nightlife and music”.  The show came in the form of a bi weekly web video that contained interviews with bands and DJs as well as bar and club tours.  We formulated the rough idea for Boston Nocturnal in the Summer of 2006. After doing quite a bit of research and with some production guidance from Bob Gifford of Gifford Productions, we set out to make Boston Nocturnal happen.

Alongside Brian & Matt, DivergingSoul Media enlisted the help of Zach Pentoney who played a huge role shooting and editing episodes and handling the show’s website. Julie O’Connor (now Julie Trueira) became the show’s star by hosting each episode doing both in studio and on location shoots. Our  team ended up producing nine episodes of Boston Nocturnal during the Fall and Winter of 2006.  The show gained a solid following and we soon crafted a business plan to take Boston Nocturnal to potential investors.  Unfortunately we did not find any investors or advertisers to continue production of the show. We halted production of Boston Nocturnal in early 2007 in efforts to focus on growing our business at DivergingSoul Media Production.  Though Boston Nocturnal didn’t garner the success we had hoped for, it produced many wonderful “learning experiences” and of course many great memories.  We recently stumbled across some old materials and episodes from Boston Nocturnal and thought it would be fun to share them with you.  Take a trip down memory lane and visit the Boston Nocturnal You Tube Channel to see all of our old episodes and to all of you who supported us during our Boston Nocturnal days and continue to support us today,  THANK YOU!


Categories: General, Video Production Tags:

Video Launch: Karen’s Ballroom Dancing & Fitness

March 13th, 2012 No comments

We recently shot and edited a video for Karen’s Ballroom Dancing & Fitness in Peabody, MA. This video highlights Karen’s Ballroom Dancing class, check it out:

Having trouble with the video? Watch it on You Tube

Categories: General, Video Production Tags:

New Website Launch: Slattery for Senate

March 6th, 2012 No comments

We’re pleased to announce the launch of John Slattery’s campaign website,  The website features some basic information about John’s campaign as well as a news and photo archive from John’s career at the State House.  John’s campaign team will be managing the site via the WordPress content management system so be sure to check in on John’s activity on the campaign trail.

Categories: DSOUL News, Web Development, Wordpress Tags:

Happy New Year!

December 31st, 2011 No comments

Happy New Year from DivergingSoul Media!  We hope you all have a fun and safe first night.  Here is an infographic  on how people on Facebook are celebrating their NYE around the world.

Categories: DSOUL News, General Tags:

Win an iPad2! Contest ends 12/20/2011

December 15th, 2011 No comments

In case you missed it our parent company, GraVoc Associates, is having a holiday giveaway and the grand prize is an iPad 2.  Visit the contest page to enter.  All you have to do is join one of their social networks (Twitter or Facebook) or subscribe to their monthly newsletter and you’ll be entered into the contest.  There are only a few days left to enter so don’t miss out on this excellent opportunity.  Happy Holidays!

Categories: DSOUL News, General Tags:

GraVoc’s Holiday Giveaway – Win an iPad 2!

December 1st, 2011 No comments

Our parent company, GraVoc Associates is having a holiday giveaway and the grand prize is an iPad 2.  Visit the contest page to enter.  All you have to do is join one of their social networks (Twitter or Facebook) or subscribe to their monthly newsletter and you’ll be entered into the contest.  There are only 20 days left to enter so head over there now to reserve your chance to win an iPad 2.  Happy Holidays!

Categories: General Tags:

Happy Halloween

October 31st, 2011 No comments

Creating videos for the web is part of what we do here at DivergingSoul Media but we also stumble across quite a few fun videos that are made by others too!  Here is one of our recent favorites, Happy Halloween:

Categories: DSOUL News, General Tags:

Pioneer Sales Co. Website Launch

October 14th, 2011 No comments

We recently launched a new website for Pioneer Sales Co. in Wilmington, MA.  Pioneer Sales is a second generation family owned business of quality food service equipment. They distribute to and service all of New England and the New York region.  This year marks Pioneer’s 40th year in business.  GraVoc & DivergingSoul Media Production helped build the new Pioneer website using WordPress.  This site is a great example of a simple content management system implementation for a small business. Check out the final product by visiting

Categories: Web Development, Wordpress Tags: